Capabilities
  • Desktop Display
    • Brand Integrations
      Yes No
    • Sponsored Posts
      Yes No
    • Native Ads
      Yes No
    • High-Impact (Takeovers, Billboards, Overlays, Sliders, Skins)
      Yes No
    • Rich Media (Expandable & Non-Expandable)
      Yes No
  • Social
  • Desktop Video
    • In-Banner Video
      Yes No
    • Pre-Roll
      Yes No
    • Mid-Roll
      Yes No
    • Post-Roll
      Yes No
    • Video Companion Ad
      Yes No
    • Outstream Video
      Yes No
    • Custom Video Executions
      Yes No
  • Mobile Display
    • Mobile Rich Media (Including Interstitials & Expandables)
      Yes No
    • Tablet Traffic
      Yes No
    • Native & Custom Mobile Executions
      Yes No
    • Requires SDK Integration
      Yes No
  • Email
  • Desktop Display, Social, Desktop Video, Mobile Display, Email
  • CPM
  • Web Publisher
  • Headline:
    Columbia/Jefferson City News, Weather, Sports, Breaking News
  • Self / Managed Service:
    Managed Service
  • Industries
    Automotive, Entertainment, Government & Politics, Sports
  • Key Differentiator
    KRCG is a MO based station and a CBS Television affiliate owned and operated by Sinclair Broadcast Group. Sinclair Broadcast Group, Inc. is one of the largest and most diversified television broadcasting companies in the country today. Sinclair owns and operates, programs or provides sales services to 163 television stations in 77 markets, after pending transactions. Sinclair's television group reaches approximately 38.7% of US television households and includes FOX, ABC, MyTV, CW, CBS, NBC, Univision and Azteca affiliates. Community Involvement The owner and Sinclair Broadcast Group, LLC. continue to broaden its recruiting outreach by effectively establishing communication with recruiting resources in the broadcasting community, professional organizations, community based organizations and outreach through our corporate and local station job opportunities websites. Examples of the efforts made by stations in this employment unit include an ongoing internship program with regional colleges and high schools. Our department managers attend job fairs at local and regional colleges in an effort to recruit candidates with an interest in a broadcast related field. We have also had numerous local schools come to our station for tours, and our news staff has gone directly to schools to speak to them about careers in Broadcasting. In addition, our station participates in high school career workshops that introduce broadcasting careers to high school and middle school students. For additional information concerning the outreach efforts undertaken by stations in this employment unit, see link in the footer for the EEO Public File Report. Since the current EEO rules went into effect the station has experienced no notable difficulties in our outreach efforts as of the date of this application
Site Traffic
  • 142630 Global Rank
  • 27466
    United States
  • 540 K Estimated Visits
Traffic Sources
  • Direct
    56.10%
  • Search
    28.43%
  • Social
    13.39%
  • Referrals
    1.45%
  • Mail
    0.47%
  • Display
    0.16%
Geography Breakdown
Powered by
Alexa Traffic Data
Global Rank 197,133
10,909
United States Rank 38,862
1,567
United States Page Views 96.8%
15.0%
Top Countries
Top Categories
  • News and Media/Te...
  • News and Media/Te...
  • United States/Mis...
Ad Intelligence
  • Native
    53.16%
  • Standard
    40.51%
  • Direct
    6.33%
Ads Seen Recently
1,794
Longest Running Ad
13KRCG
Device
Desktop
Dimensions
other
13KRCG
Device
Mobile
Dimensions
300x250
13KRCG
Device
Mobile
Dimensions
300x250
13KRCG
Device
Mobile
Dimensions
300x250
13KRCG
Device
Mobile
Dimensions
320x50
13KRCG
Device
Mobile
Dimensions
300x250
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
13KRCG
Device
Mobile
Dimensions
other
Social Data
Ads.txt
Ad Exchange
Type
Publisher ID
Certification ID
google.com
direct
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direct
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reseller
560210
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reseller
207
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rhythmone.com
reseller
3611299104
conversantmedia.com
direct
40474
openx.com
direct
537112930
a698e2ec38604c6
openx.com
direct
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undertone.com
direct
3033
appnexus.com
reseller
2234
openx.com
reseller
537153564
6a698e2ec38604c6
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